THE MEANING OF PICTOGRAMS IN A GRAPHIC AND VISUAL LANGUAGE

Victor Adir; Nicoleta Elisabeta Pascu; George Adir; Laura Ivascu

Authors

Victor Adir Ph.D. Eng. University Politehnica of Bucharest
Nicoleta Elisabeta Pascu Ph.D. Eng. University Politehnica of Bucharest https://orcid.org/0000-0003-4909-8291
George Adir Ph.D. Eng. University Politehnica of Bucharest
Laura Ivascu Eng. University Politehnica of Bucharest

Keywords:

pictogram, signage system, graphic design principle, functions, shape, color

Abstract

In this paper we have analysed the significance of (discussed about what represents) a pictogram as a graphic representation over the boundaries of any language. For a pictorial language, it is necessary to have very good and well known drawings by people, to allow the effectiveness of their functions: guiding, informing, warning and forbid. We have introduced a rule to design pictograms and we hope to be a helpful tool for someone interested in the field of design. We have tried to define, using many original examples, the importance of pictograms in any kind of signage system. The case studies have allowed us to point clear conclusions and to offer a direction for future researches.

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Author Biographies

Victor Adir Ph.D. Eng., University Politehnica of Bucharest

Associate Professor Department of Engineering Graphics and Industrial Design

Nicoleta Elisabeta Pascu Ph.D. Eng., University Politehnica of Bucharest

Associate Professor Department of Engineering Graphics and Industrial Design

George Adir Ph.D. Eng., University Politehnica of Bucharest

Associate Professor Department of Theory of Mechanisms and Robots

Laura Ivascu Eng., University Politehnica of Bucharest

Assistant Professor Department of Engineering Graphics and Industrial Design

References

Abdulah, R., Hubner, R.(2006). Pictograms, Icons & Signs, Thames & Hudson Ltd., ISBN 978-0-500-28635-7, London.

Adîr, V.,Pascu, N., E., Adîr G. (2016). Graphic & Visual Language Design (Design de limbaj graficvizual), Ed. Printech, ISBN 978-606-23-0693-9, Bucuresti

Smitshuijzen, E. (2007). Signage Design Manual, Lars Muler Publisher, ISBN 978-3-03778-096-1, Switzerland.

Dreyfuss, H. (1984). Symbol sourcebook. An Authoritative Guide to International Graphic Symbols, John Wiley & Sons, Inc., ISBN 0-471-28872-1, New York.